Banned advertisements
Advertisement 1:
This advertisement is banned as it portrays the negative stereo type. It shows a blonde women going into a library and placing an order for food. When she is told it’s a library the whispers her order, it then says “beauty is nothing without brains”. In my opinion this advert could be found offensive but also has a humorous side. However if I was blonde I may feel that I’m being stereotyped. So it should be banned in that sense. On the other hand there are many other adverts which stereotype people meaning banning one could result in banning loads of other adverts.
Advertisement 2:
This advertisement is for IKEA, it was controversial as it showed a child playing with adult toys and a women sitting on a fork and dying, these types of adverts can upset kids. The advertisement does not breech the BCAP code. In my opinion the advertisement is more humorous then offensive as it does not show any sort of violence or explicit scenes.
Advertisement 3:
This advertisement was banned as it breeches the BCAP and is seen to be deceiving. The company was taken to court as one person claimed they have been using the product for 5 years and still failed to get himself a girlfriend. In my opinion I do not think it should be banned because most people should have the brain to realise using a certain deodorant does not make thousands of women charge towards you.
Good start, but try to use media terminology in your answers.
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